Trigger Question #182:
Bankers do it, doctors do it, consultants do it, teenagers do it, gangsters do it, and so do you.
We all do it. We all use jargon.
When the same group of people come together regularly to work together or play together, they develop a unique way of expressing themselves which sounds like Greek to outsiders.
Jargon seems inevitable because it develops naturally. We create jargon as a communication shorthand. Because it is unique to members, it improves understanding within the group. Hence, jargon unites the group.
So, is jargon a problem?
Yes, when we use it to hide behind. Yes, when we rely on it constantly. And the biggest problem? When we use it to exclude others.
And there’s the rub. Jargon annoys outsiders. So, be careful when and how you use it.
In business, there is one group of outsiders that you had better not annoy. Customers. Never forget that at some stage or other, we are all members of that group.
Welcome to my side of the nonsense divide.
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Quote of the Moment:
“I once thought people who use jargon are smart. But now I know they are simply cliquish.” The Chief Nonsense Officer.
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